9月25日，中化(hua)農業江(jiang)(jiang)蘇(su)規(gui)模(mo)農場主發展(zhan)論壇在江(jiang)(jiang)蘇(su)省徐(xu)州市召開。本次(ci)論壇以“整合分享(xiang)、互(hu)惠共贏”為主題(ti)，重點圍繞“土地(di)適度規(gui)模(mo)”和(he)“如(ru)何把地(di)種好”兩個核(he)心問(wen)題(ti)進行(xing)深入(ru)研(yan)討(tao)，旨在推(tui)動江(jiang)(jiang)蘇(su)全省農業生產服務水平提升、加速現代農業發展(zhan)進程(cheng)。
中(zhong)(zhong)化(hua)(hua)農(nong)業(ye)邁(mai)(mai)普(pu)(pu)事業(ye)部(bu)總經(jing)理應敏杰作了(le)《中(zhong)(zhong)國農(nong)業(ye)的(de)困(kun)境和破局》的(de)主(zhu)題報告，闡(chan)述了(le)中(zhong)(zhong)化(hua)(hua)農(nong)業(ye)邁(mai)(mai)普(pu)(pu)（ModernAgriculturePlatform，簡稱“MAP”，中(zhong)(zhong)文(wen)名“邁(mai)(mai)普(pu)(pu)”）整體方(fang)(fang)案和落(luo)地(di)路徑。所謂MAP模式，就是通過(guo)與新(xin)型規(gui)模化(hua)(hua)農(nong)業(ye)經(jing)營主(zhu)體進行戰略合作，把當地(di)農(nong)民組織起來，以土地(di)托管等方(fang)(fang)式實現(xian)(xian)土地(di)適度(du)規(gui)模化(hua)(hua)，建設邁(mai)(mai)普(pu)(pu)農(nong)場，導入(ru)中(zhong)(zhong)化(hua)(hua)農(nong)業(ye)擁有的(de)種子、化(hua)(hua)肥、農(nong)藥、農(nong)業(ye)服(fu)務(wu)、農(nong)機(ji)、氣象、金融、農(nong)業(ye)數據、農(nong)產銷售(shou)等線(xian)上線(xian)下優勢資源，以O2O的(de)形式實現(xian)(xian)農(nong)業(ye)生產的(de)集成高效，并在此過(guo)程中(zhong)(zhong)實現(xian)(xian)各方(fang)(fang)利(li)益共享的(de)一(yi)種創新(xin)業(ye)務(wu)模式。
論壇(tan)強調，中(zhong)化農(nong)(nong)(nong)業(ye)的(de)邁普(pu)戰略不是一句空(kong)話，不是單純賣了化肥、種子、農(nong)(nong)(nong)藥(yao)就走人，而是以中(zhong)化的(de)現代農(nong)(nong)(nong)業(ye)綜合種植技術(shu)服務為(wei)核心，通(tong)過商業(ye)模(mo)式創(chuang)新和社會資源整合，幫助農(nong)(nong)(nong)民降低(di)農(nong)(nong)(nong)業(ye)生產成本(ben)，提高經濟效益(yi)，實現持續穩(wen)定的(de)盈利；協助政府推(tui)進三農(nong)(nong)(nong)工作，為(wei)中(zhong)國現代農(nong)(nong)(nong)業(ye)發展作出(chu)更大(da)貢(gong)獻。
中化(hua)(hua)農(nong)(nong)(nong)業(ye)首席信息(xi)官介紹了中化(hua)(hua)智(zhi)(zhi)慧農(nong)(nong)(nong)業(ye)云平臺項目。中化(hua)(hua)智(zhi)(zhi)慧農(nong)(nong)(nong)業(ye)云平臺作(zuo)為邁(mai)普模式(shi)線上(shang)的(de)(de)(de)重要(yao)載體，與(yu)線下(xia)的(de)(de)(de)邁(mai)普農(nong)(nong)(nong)場(chang)實(shi)現一(yi)體結(jie)合，構(gou)(gou)建綜合的(de)(de)(de)智(zhi)(zhi)慧農(nong)(nong)(nong)業(ye)綜合管理平臺，服(fu)(fu)務于規模化(hua)(hua)農(nong)(nong)(nong)場(chang)的(de)(de)(de)經營與(yu)生產(chan)過(guo)程。同時(shi)，中化(hua)(hua)農(nong)(nong)(nong)業(ye)進(jin)一(yi)步整合各級政府、上(shang)游(you)農(nong)(nong)(nong)資和農(nong)(nong)(nong)機企業(ye)、下(xia)游(you)農(nong)(nong)(nong)產(chan)品收儲和加工企業(ye)以及(ji)農(nong)(nong)(nong)業(ye)金(jin)融服(fu)(fu)務機構(gou)(gou)等產(chan)業(ye)鏈資源，為規模化(hua)(hua)農(nong)(nong)(nong)場(chang)提供一(yi)攬子(zi)服(fu)(fu)務。在(zai)平臺運行過(guo)程中，不斷(duan)進(jin)行農(nong)(nong)(nong)業(ye)大(da)數(shu)據(ju)積(ji)累、深度挖掘與(yu)應用(yong)，助推中國(guo)數(shu)字(zi)農(nong)(nong)(nong)業(ye)的(de)(de)(de)發展。
目(mu)前，中化農(nong)業(ye)正在全力(li)推進(jin)邁普新業(ye)務模式發展，將在產糧大省(sheng)，依托篩選和(he)(he)發展的(de)“合作(zuo)(zuo)伙伴”，并通過與地方政府密切(qie)合作(zuo)(zuo)，帶動更多(duo)農(nong)場主和(he)(he)種(zhong)植戶增收(shou)致富。